The sports market is a multibillion dollar industry, experiencing rapid expansion in regions like China, Russia, South America and the Middle East, opening many doors to those with a specialized skill set. This is an interdisciplinary program designed to teach management within areas such as; sports marketing and management, sports advertising and media relations. The industry offers diverse and dynamic opportunities to program graduates, ranging from professional sports and club management to managing events and corporate sponsorships.
Degree Awarded
- For students studying on our Barcelona and Switzerland campuses, a state-recognized, university MBA degree accredited by Universidad Católica de Murcia (UCAM), Spain.
- An EU Business School Switzerland private and internationally accredited MBA degree.
Students completing this major pursue careers in:
- Team and club management
- Marketing and promotions management
- Sports media and public relations
- Corporate sponsorship
A sample of the Sports Management program courses:
- Sports Sponsorship
- Sports Marketing Management
- Crafting Unique Sports Events
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