MSc International Marketing and Business Development


SKEMA Business School Paris

Paris, France

About Course

Key information
: 1 Year
Study Type
: Full Time
Exam Intake
: Sep
Program Taught language
: English
: On Campus
Conditional Scholarship
: NA
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Programme outline

This MSc offers a double-competency approach that recruiters are looking for. 

Students are trained in the core must-have competencies required for future marketing or business development professionals: 

  • Brand management
  • Innovation & creativity
  • Strategic marketing
  • Marketing Analytics
  • Consumer insights
  • International business development
  • Application of operational marketing
  • Sales & business development. 

Entry Requirement

  • Applicant must have a Bachelor degree.

SKEMA Business School Paris

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