Germany

B.A in Media and Communication Management

Germany

Macromedia University

Munich, Germany

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About Course


Key information
Duration
: 3.5 year
Study Type
: Full Time
Tuition fees
: 10,600 EUR / Per Year
Exam Accepted
: IELTS | TOEFL
Exam Intake
: Oct | Mar
Conditional Scholarship
: NA
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  • Bachelor's Degree with specialisation in Media and Communication Management
  • "Media management combines analytical and creative thinking. You always need that special idea, but you also need a clear idea of the initial situation and the goals. This isn't for lone wolves. Media managers must lead multi-faceted, often international teams towards innovative solutions. Obviously, your own overseas experience is just as important here as good English skills." Prof. Dr. Dr. Castulus Kolo, Director of Media and Communication Management
  •  
  • Film, TV, Web and even the whole print and advertising market is a global business. Ideas are sold internationally as well as complete film products or brand campaigns. Furthermore major corporations and organisations act and communicate globally. More than ever before the media and communication market needs managers who are familiar with international aspects of media business, media rights and cultural differences.
  •  
  • The Bachelor specialisation in Media and Communication Management will give you the theoretical insights and practical skills you need to be successful in an international media context. Foundation courses in media, communication, and management will provide you with a basic knowledge of four major career-oriented fields: 
  • Brand Management and Advertising
  • Corporate Communications and PR
  •  Internet Management
  • TV Management and Broadcasting
  • The knowledge you acquire will allow you to work flexibly and efficiently within a changing media landscape and the new digital economy. This B.A. degree programme concentrates on developing creativity and management capabilities. Students especially benefit from interaction with other Macromedia courses in creative areas: film and television, media and communication design, and journalism. Upon graduation, you can embark directly on your chosen career or enroll in a Master’s degree programme.
  • Career Prospects
  • Due to the growing significance of media and communication for all types of organisations, there is an increased demand for professional media and communication managers who have interdisciplinary training and digital competence. 
  • As a graduate of the Media and Communication Management degree at Macromedia University, you have the opportunity to choose from diverse career paths in different types of organisations.  
  • The employment rate of the Macromedia graduates in the area of communication management is already very high right after the Bachelor. Examples of future roles for you are the following:
  • Marketing and communication manager
  • Strategy consultant
  • Project manager for online media
  • Press reviewer for a global media company
  • Startup founder
  • Strategic planner

Entry Requirement


  • Applicant must be high school passed.

Application Process


Prepare documents for application

CV: Curriculum Vitae (CV), signed

Additional documents required

  • Copy of the original certificate and official Transcript of Grades
  • Certified secondary education certificate
  • Copy of ID card/passport
  • Photo (passport size, not older than 2 years)
  • Proof of ELP requirement
  • Recognised secondary school leaving certificate
  • English language proficiency certificate
    - TOEFL (at least 72 out of 120)
    - IELTS (at least 6 out of 9)
  • CV (curriculum vitae)
  • Letter of motivation
  • Personal interview (optional)

 

 

Macromedia University

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