France

M.Sc. in International Sport & Event Management

France

KEDGE Business School

Talence, France

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About Course


Key information
Duration
: 1 Year
Study Type
: Full Time
Tuition fees
: 17,400 EUR / Total
Exam Accepted
: TOEFL 90/120 | IELTS 6.5/9.0
Exam Intake
: Sep
Conditional Scholarship
: NA
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A leading higher education programme dedicated to the sport industry

  • Created 20 years ago, the International Sport & Event Management programme is widely recognised by sport industry professionals as a leading reference in their field, both nationally and internationally.
  • The strength of the programme lies in its ability to train managers in line with the requirements of this highly specific and demanding market, owing to its unique expertise at the crossroads of event marketing and sport law.

Why choose this programme?

DUAL ACADEMIC AND PROFESSIONAL EXPERTISE

  • Teachers-researchers who are experts in the professional sport industry
  • Recognised industry professionals enabling students to acquire differentiating and sought-after knowledge and skills on the job market.

FOCUS ON EXPERIENTIAL LEARNING

  • Workshop and professional conferences recognised in the sport business industry
  • Access to and support from the stakeholder network (ATP, WTA, UEFA, Sportfive, Vinci Stadium, OM, Oreca, RCT, MHR, CNM, NBA, Uhlsport, Generali, BNP Paribas, PSG, Sporsora…).

PERSONALISED COACHING

  • Professional sport is a highly relational environment and requires support and coaching from industry insiders. That is why all our students benefit from personalised coaching with senior executives from the Sport Carrière company, who help them fine-tune their professional project and build their personal network.

CSR-DRIVEN

  • The curriculum covers cause-related marketing and responsible events strategy
  • Themed courses and tours (e.g.: visit of the Allianz Riveria in Nice, the first French eco-stadium, Fondations sportives workshops).

Skills developed

  • DESIGNING, IMPLEMENTING AND ASSESSING INNOVATIVE CSR APPROACHES
  • MARKETING AND SELLING BRANDS involved in sport events (B2B, B2C)
  • ORGANISING AND COORDINATING SPORT EVENTS 

Entry Requirement


 Applicant must have completed bachelor education

Application Process


Academic Requirements

  • CV
  • Copy of your passport
  • Highest degree certification
  • Certificate of achievement or transcript of your current studies

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