This course is aimed at ambitious graduates and experienced managers who want the formal qualification and training that will set them apart in the marketing field.
The programme will teach you the skills needed to become a competent marketing professional with the ability to maintain steady performance in the international business marketplace.
What will you learn
- How to make relevant marketing decisions;
- Ways to marketing activity in international environments.
This course focuses on digital skills, ensuring that you are up-to-date with the latest digital marketing trends and methods.
You will learn from experienced faculty members, visiting lecturers from other prestigious universities, and business professionals. This will ensure that you develop an understanding of general marketing concepts and the practical elements of success in the field.
In addition to core business skills, such as accounting and international negotiations, you will cover a wide range of marketing topics, including digital analytics, content marketing, and brand management.
During the course, you will also take part in an integrative marketing case story. This means you will be able to put your skills into practice with a hands-on business example, using your new knowledge to create solutions to marketing challenges.
In addition, you will:
- Study in the capital city of Germany, close to some of the most forward-thinking businesses in Europe
- Gain a postgraduate degree from a highly ranked business school
- Learn in an international environment, meeting tutors and graduates from different countries
- Build your professional network through joining our alumni
European University Viadrina
Hamburg School of Business ...
Steinbeis School of Managem...
Schiller International Univ...
SRH Wilhem Lohe Hochschule ...
University of Munster
