France

MSc in Wine and Gastronomy

France

NEOMA Business School

Mont Saint Aignan, France

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About Course


Key information
Duration
: 2 Year
Study Type
: Full Time
Tuition fees
: 29,000 EUR / Total
Exam Intake
: Sep
Program Taught language
: English
Delivered
: On Campus
Conditional Scholarship
: NA
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Offered in the Champagne area, the MSc Wine & Gastronomy- Marketing Savoir Faire and Terroir in a Disruptive and Digital World is a marketing-driven programme that aims to provide students with a strong food culture background levied with a solid theoretical base, enabling them to be efficient managers in a wide variety of food, wine and beverage related industries. The programme focuses on consumer and firm decision-making relative to food, spices, wine, spirits and other beverages.

WHY JOIN THIS PROGRAMME

At the end of the programme, students will be able to understand the complex dynamics of the food industry as well as the cultural, global and structural issues that govern how and why consumers buy these products.

5 GOOD REASONS TO JOIN THE PROGRAMME

  • Learn to deal with market challenges specific to the food and beverage industries.
  • Gain a multidimensional perspective that incorporates producers, marketers, entrepreneurs, and territorial actors.
  • Benefit from premium academic content anchored with professional workshops and become an expert in bridging theory, practice and culture.
  • Understand the dynamics surrounding the consumption, marketing and management of food, wine, spirits and beverages.
  • Learn to combine modern-day issues (such as technology, Internet, climate change), with heritage to adapt and associate tradition to innovation.

Entry Requirement


  • Applicant Must Have a Bachelor Degree.

NEOMA Business School

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