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Msc in International Marketing

UK

University of Dundee

Scotland, UK

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About Course

Key information
Duration 		: 1 Year
Study Type 		: Full Time
Tuition fees 		: 18,950 GBP / Total
Exam Accepted 		: IELTS 6.0/9.0
Exam Intake 		: Sep | Jan
Program Taught language 		: English
Delivered 		: On Campus
Conditional Scholarship 		: NA
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Marketing changes continuously, due to the ever-developing range of digital channels and solutions available to target, communicate, and engage with customers. Significant development has also taken place around market research, which is very important for understanding customer behaviours and as a first stage of marketing planning.

As well as covering the traditional founding concepts and theories of marketing, you will also develop knowledge in social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of marketing tools and learn the pros and cons of each, for the professional marketer. 

Entry Requirement

  • Applicant must have a Bachelor degree

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