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France

MBA Specialized in Luxury Goods and Fashion Industries

France

ModArt

Paris, France

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About Course

Key information
Duration 		: 18 Month
Study Type 		: Full Time
Tuition fees 		: 9,200 EUR / Per Year
Exam Accepted 		: TOEFL 6.5/9.0 | IELTS 80/120
Exam Intake 		: Sep
Conditional Scholarship 		: NA
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The Mod’Art International MBA Programs adress both students and practitioners having earned a 3-year Higher education degree or a 4/5-year Higher education degree in various areas (commerce, marketing, fashion design, languages and others). This one-to-two years programs allow students to gain competencies in marketing, communication, fashion management, along with technical and art skills in fashion design and creation.

The international aspect in the MBA Programs offers an important international scope: twenty different nationalities are welcomed in our international MBA Programs, and our students studying in France, have the opportunity to participate in our study-abroad semesters.

Program first year MBA

LUXURY AND FASHION CULTURE

  • Paris fashion districts and luxury brands
  • Fashion history
  • Discovery of sectors :menswear, sportswear,
  • accessories, lingerie, leatherwear…
  • Lifestyle and art of living

STYLISM AND PRODUCTION

  • Fashion trends
  • Conception and realisation of a moodboard for a ready-to-wear collection
  • Production process & collection plans
  • Fashion show
  • Textile workshop

LUXURY AND FASHION MARKETING

  • Fashion marketing
  • Luxury brand management in the fashion sector
  • Fashion brand management
  • Consumer behavior
  • E-marketing and social media
  • Communication and fashion press
  • Merchandising

FASHION MANAGEMENT

  • Buying & logistics
  • Intercultural Management
  • Wholesale distribution
  • Retail

Entry Requirement

Applicants must have a Master 1 Level or a 4-year Bachelor of Arts (Hons), preferably candidates with a Business, Marketing or Communications back ground, and/or IT and Industry, Fashion Design and eventually language degrees

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